The majority of the brands will be international labels including Selected Femme, Selected Homme, Oasis, Warehouse and Twisted Tailor. Myer is set to continue to review its fashion range in a bid to stay at the forefront of the worlds fashion trends, according to Mr Winstanley. Total sales of MEBs increased by 1.9% to $527.2 million, now representing 17.6% of total sales as a result of improved merchandise ' AA AM 2019 2019 2019. We take a closer look, August 14, 2021 | The refurbishment of the Myer Cairns and Belconnen stores is due to be completed by November 2020 with an enhanced appearance, layout, adjacencies and introduction of new and exclusive brands. Myer has spent over $50 million purchasing a number of brands outright including Trent Nathan and Sass and Bide. Email: [emailprotected] While own brand is not new in department stores, they have taken longer to double down on private label compared with supermarkets. The big changes coming to Myer and David Jones. Brands | Featured Brands For Womenswear | MYER Women Top Brands Women's Top Brands All Top Brands Basque Miss Shop Piper Regatta Sunglass Hut Tokito Levi's Filter 4564 items Brand Price Sales & Offers Size Colour Product Category Product Type Bridge Fit Face Shape Lens Technology Pattern Range Tokito Double Breasted Check Blazer In Assorted $129.95 Follow the topics, people and companies that matter to you. The result, according to womenswear category manager ClareHurley, is the introduction of a suite of new brands, as well as greater ability to "rationalise" brands that are not performing to expectation. Not going to be 80: Michael J Foxs emotional admission, Related: Black Friday spending smashes retail takings, Treasury warns on full hit to economy from virus, bushfires. Myer | Eastland But Dr Grimmer said the success of a shift to private labels will hinge on how well the retail titans can communicate the changes to their customers many of whom have already turned their backs on them. While Mr King pledged to end the . For more information please see our Financial Services Guide. Lisa Ho, which has suffered trading difficulties and recently entered voluntary administration, could be a sensible addition to Myers expanding portfolio of acquired brands. "For us, it's about replacing it with more profitable products.". Myer has a range of house brands across homewares, women's apparel, men's apparel and children's apparel. In David Jones, Studio W and Re: are brands owned by the firm's ultimate owner, South Africa's Woolworths Holdings. In March, Myer reported a small underlying jump in profits to $41.2 million. Myer Marketing Strategy & Marketing Mix (4Ps) | MBA Skool Theyre trying to minimise brands that are sold in both stores, and this is just so they dont cannibalise their own sales and lessen the competition between the two, Ms Do said. Although sales have been the key objective, presentations by Myer show that improvements in the gross margin have been driven by a focus on increased sales of exclusive brands items. But while fashion might be ripe for a department store own-brand takeover, there are several categories where brands reign supreme and likely will do for some time. Myers profit fell to $24.4 million in the six months to January 25 as total sales dropped 3.8 per cent to $1.6 billion. Country Road, Mimco and Politix are owned by David Jones' parent, Woolworths Holdings, and were pulled out of Myer last month in favour of an exclusive relationship with David Jones. 10% off Electrical, Jewellery, Food and Furniture. It means retail 101 and what that means is constantly introducing newness and looking at whats not working and improving the execution for customers. Myer's private label brands, including Piper, Basque, Regatta, Chloe and Lola, Trent Nathan, Wayne by Wayne Cooper, Charlie Brown, Howard Showers, Miss Shop and L Liso Ho, featured in the list of heavily discounted apparel and footwear brands. The company has foreshadowed another dip in sales to come in the future thanks to the exit of brands from the store. Women's: Veronica Beard, Ba&sh, Paper London, Lorna Jane, Warehouse, Forever New Curve. IBISWorlds senior analyst Kim Do said the stores had fallen out of favour with shoppers opting for online, where prices are lower and choice almost limitless, and fast fashion giants Zara and H&M. Myers first-half result follows on the heels of another poor interim showing by rival David Jones last month, where operating profit dropped nearly 60 per cent to $20 million on increased discounting and poor sales. Find out more about our policy and your choices, including how to opt-out. Ms Do said the shift towards more exclusive brands will mean less overlap between the two and other retailers, giving each retailer its own clear product offering. The Motley Fool Australia does not guarantee the performance of, or returns on any investment. Over time they had become tired, dated and had lost relevance with consumers. Luxury brands, Department stores, and 5 more. AFL appoints Andrew Dillon as next chief executive, Greenwich to sue Latham over homophobic tweet, Man in court for shocking attack on soccer referee, Indigenous Voice is wrong and potentially quite dangerous: Abbott, Watch: Paramedic farewelled, Greenwich legal action, Referee assault, Support overwhelms referee as alleged attacker jailed, NRL concedes knock-on error on crucial golden point call for Raiders, Home values rise as housing market downturn wanes, Search for missing man continues after body found, The New Daily uses cookies. ", Women's: Veronica Beard, Ba&sh, Paper London, Lorna Jane, Warehouse, Forever New Curve, Men's: Nicce London, Dr Denim, Reebok, Mr Simple. As part of its turnaround plan, Myer plans to "condense" its private label offer and introduce on-trend brands including Aje, Jack and Jones and Calvin Klein White Label, which better reflect the fashion aspirations of its customers. The battle between David Jones and Myer for exclusive brands shows no signs of easing even as the department store chains chase consumers at different ends of the market . Eli Greenblat May 16, 2011 12.00am Save Share Normal text size Larger text size Very large text size The platform will also feature gym . $10. Help using this website - Accessibility statement, women's fashion floors following a $400 million refurbishment. . Sep 13, 2019 - 10.00am. Myer Mega Brand Sale: Women's clothing from top brands for 25-30% off. For apparel brands Basque, Urbane, Soho and Blaq we developed logos and visual languages to talk to niche consumers. It has 67 stores in prime retail locations across Australia. Nikhil Gangaram, Investors will be keeping an eye on the Michael Hill International Limited (ASX: MHJ) share price today. Myer and David Jones look set to overhaul their range of brands as the two department stores fight to remain competitive in the increasingly challenging retail market. David Jones, Myer: Department stores look to increase private label Mr King said improvements in womenswear and exclusive brands were underway but would not flow through until FY21. Myer has a range of house brands across homewares, womens apparel, mens apparel and childrens apparel. More new brands set to feature nationwide are Paper London, Alice & Olivia, Torrance, Proenza Schouler White Label, Karl Largerfeld Paris, Rotate Birger Christensen, Aeryn and Fiorucci. This logo can still be seen at some locations. Catalogs. 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August 27, 2021 | The Movement at Myer concept will cover all aspects of sport for men, women and kid's lifestyle, fashion and footwear needs. We are also focused on growing brands where we have seen a strong response through spring. In with the new Myer is promising new brands and better service to reinvigorate its fashion business.Credit: Eddie Jim. Over the next five years, Woolworths plans to continue boosting sales of private-label and exclusive brands to differentiate David Jones from Myer. document.getElementById( "ak_js_15" ).setAttribute( "value", ( new Date() ).getTime() ); Download the full report to learn about the 12 strategies that will show you how you can prepare your business to survive and thrive through a recession. Department giant Myer has reported a 37 per cent drop in first-half profit on higher costs and the exit of Apple products and Country Road brands. Just 12 Marcs and David Lawrence stores will be operating after the sale of the embattled fashion retailers to Myer, its administrators have confirmed.
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